3 of the Best Recent Updates in Tech and Design
April 23, 2019 by Ryan Goldberg | Graphic Designer The creative and tech industries move pretty fast but every once and a while a big change comes along and you slow down to check it out. Some things that are just too cool to let fly by and I’m going to throw out 3 things […]
Spring Marketing Tips to Attract Your Customer Base
April 10, 2019 by Amanda Pearl | Project Manager Move aside Winter – Spring is taking over! The weather is finally starting to warm up and the sun is setting later and later. It’s time to box away the puffer coats and turtlenecks and break out the sundresses and favorite pair of sandals. Season changes […]
Creating Online Strategies for Driving In-Store Traffic
April 1, 2019 by Olivia Roehm | Account Executive Is there a real danger of the retail store dying off due to advancements in technology, and e-commerce behemoths like Amazon and Alibaba? Studies show that the “brick and mortar” retail store isn’t going anywhere, and in some cases is even making a comeback. The best […]
SEO Overview Dashboard From Cool Nerds Marketing Now Available In Google Solutions Gallery
SEO continues to be a hot topic among small and large business regardless of industry and sales process. If your business is able to, and focused on, bringing more sales leads in all stages of the funnel through its website, you should be looking for ways to improve your organic SERP rank for queries relevant […]
5 Reasons You May Need to Outsource Your Marketing
April 1, 2019 by Olivia Roehm | Account Executive From small business owners to large corporations, many are choosing to outsource their marketing efforts in 2019. There are a lot of moving pieces that make a business run, but no one is going to buy your product or service if they don’t know it exists. […]
Social Media Engagement: How to Build Loyal Audiences, Track ROI, and Leverage the Power of Influencer Marketing
March 25, 2019 | by Olivia Roehm, Account Executive Social media has truly been a paradigm shift in the way businesses and brands are now reaching their customers. The word is out and everyone from Fortune 500 companies to the entrepreneur selling t-shirts on Amazon is using it. Not all social media strategies are created […]
A CMO’s Vision: Telling the story of “WE”
February 26, 2019 | by Olivia Roehm, Account Executive Tribalism has always been a part of the marketing story, and every tribe needs a leader. The job of the Chief Marketing Officer (CMO), is not just to lead the followers of the brand, but to lead the tribe of employees. How can the CMO cast […]
How to Track Website Conversions With Google Analytics
Google Analytics can provide you with a wealth of information about your website without any customization but in order to fully understand your website performance, you have to make some changes. One simple way to do this is by creating custom goals to track conversion actions users can take on your website. What is a […]
Generation Z – The Consumer Culture of the Future
February 1, 2019 | by Olivia Roehm, Account Executive Move over Millennials, the Gen Z train is coming in hot! It’s no big secret that Gen Z already generates billions of consumer spending dollars. Studies estimate that by 2020 Gen Z will make up nearly 40% of consumer spending. With that much money circulating in […]
Branding: Why It’s More Important Than Ever
January 22, 2019 | by Amanda Pearl, Project Manager Can you name these companies just by looking at their logos? These simplistic and iconic logos are prime examples of powerful and effective branding. Not only is each logo immediately recognizable, but they also portray a feeling, story, and memory. Branding is one of the most […]
