Are You A Digital Marketing Expert?
Digital marketing is not as easy as it looks yet several people try doing it themselves and this can be a big problem! Many individuals with limited digital marketing experience and skills consider themselves experts and this mentality can be very expensive. Digital marketing is more of a science than a practice yet that fact […]
Philadelphia marketing agency
Philadelphia: The Heartbeat of Creative Commerce H2: The Essence of Philadelphia Philadelphia, often dubbed as the “City of Brotherly Love,” is a reservoir of history, love, energy, and boundless creativity. It’s an oasis where marketing agencies find inspiration at every turn. The city doesn’t just pulsate with love and creativity but also brims with commercial […]
Google AdWords vs. Google AdWords Express
Deciding which way to advertise, either the full Google AdWords platform or Google AdWords Express is often a daunting task for small businesses. Even large businesses are faced with advertising challenges but often have years of advertising data to look back on when calling the shots. Once a company agrees to move into the digital […]
5 Advantages of Hiring a Digital Marketing Agency for Your Business
5 Advantages of Hiring a Digital Marketing Agency for Your Business It’s time to stop gambling with different mediums, and guessing where to put your marketing dollars… it’s costing you more than you realize. 1. Full Team without the cost One of the greatest advantages of working with a digital marketing agency, is the amount […]
Don’t Just Dabble… 5 Reasons to Dive into the World of PPC
DON’T JUST DABBLE… 5 REASONS TO DIVE INTO THE WORLD OF PPC (Pay per Click) 1. If you’re not doing it already, your competition surely is. Data consistently shows blooming trends upwards in online marketing spend by businesses of all industries and sizes. PPC is an extremely worthwhile and practical way to stake an early […]
Display and Retargeting Google Image Ads
Display and Retargeting Google Image Ads Showcase your product or service in a visual way with Google Image ads. Reach customers on websites that partner with Google. Google Image Ads Want to make an impression on customers with engaging graphics? Use Google image ads to capture people’s attention as they browse websites in the […]
Creating the Best Homepage for Your Business
5 Essential Tips for Creating the Best Homepage for Your Business Living in an age where the Internet is a major part of our everyday lives, it is highly likely that the very first experience someone has with your business will be through your website. With first impressions counting for so much, and people’s attention […]
Maximising Your Meta Tags for SEO and CTR
In recent years, people have paid less attention to the optimization of Meta descriptions and Meta tags for good reason. It’s no longer an important thing to do when attempting to get your web pages ranking highly for your chosen search terms. However, it’s important that you don’t overlook the value of paying a bit […]
Why Small Businesses Need Local SEO
The search engines are constantly improving their algorithms in order to provide the most relevant results to their users, and one of the most important aspects of this is targeting results based on geographical location. For local businesses stepping into the highly competitive world of online marketing, making sure that your website shows up in […]
How to Use Social Media for Business
The smartphone has become ubiquitous. In the United States of America, you will find either an iPhone or an Android tucked into the hip pocket or handbag of one out of every two adults (Source: Pew Research Centre, pewinternet.org/Reports/2013/Smartphone-Ownership-2013/Findings.aspx), which is why savvy businesses are so keen to embrace social media. The social media landscape […]
